Building a Strong Digital Presence and Driving High-Quality Leads
Dubai Oasis Travels & Tourism is a well-established travel agency based in the UAE, offering a comprehensive range of services including 30-day and 60-day UAE visa extensions, visa change via bus and flight, airport transfers, and customized tour packages. With a reputation for reliability and customer satisfaction, the company aimed to strengthen its digital footprint and generate high-quality leads for its visa services through social media marketing.
Develop an effective lead generation strategy for Dubai Oasis Travels & Tourism by targeting individuals seeking UAE visa services, including 30-day and 60-day visa extensions and visa change options. The goal was to enhance brand awareness, build customer trust, and increase engagement through impactful social media campaigns.
Dubai Oasis faced strong competition in the UAE visa services market, making it challenging to stand out among similar providers. In addition, potential customers were hesitant to trust online visa services due to authenticity concerns. Maintaining audience interest also required consistent creative refreshes to overcome ad fatigue and sustain engagement.
A focused digital marketing strategy was developed to position Dubai Oasis as a trusted and affordable visa service provider. Targeted advertising campaigns on Facebook and Instagram were launched to reach potential travelers actively searching for visa assistance. Visually engaging creatives and compelling promotional offers encouraged quick action, while clear calls-to-action directed users to the booking platform. Real-time performance tracking and reporting helped refine campaigns for improved lead quality and conversion rates